This two-page ad for EDO Corporation shows one of the most violent environments on the planet in one of its most stunningly serene moments. But don't let that calm exterior fool you. The ad points out that not only is the sea a mercurial home, but an offshore oil platform can also create hellish environments that the advertiser's products help protect against.

Business advertising must push straight to the heart of the target audience. Luminor has crafted business branding campaigns and advertising for some of the world's largest brands, from Sony and Alcoa to Microsoft.